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Fundamental of Sales

A company's sales force is the frontline for revenue generation and growth, so it's imperative that your sales team is effective, efficient and has the ability to find and close sales opportunities, no matter what industry you're in.
The Sales Training course provides you, or your team, with the skills to increase their sales by asking better questions, gaining loyal repeat customers, understanding common body language, overcoming common sales objections, finding referral opportunities and growing the business with professionalism and enthusiasm and more.




  • Training Type
  • Training

  • Topics
  • Defining the Sales Process
    • Types of Sales
    • Common Sales Approaches
    • Glossary of Common Sales Terms
    Lesson 2
    Getting Prepared to Make the Call
    • Identifying your Contact Person
    • Performing a Needs Analysis
    • Creating Potential Solutions
    Lesson 3
    Creative Openings
    • A Basic Opening for Warm Calls
    • Warming up Cold Calls
    • Using the Referral Opening
    Lesson 4
    Active Listening
    • The Importance of Active Listening
    • Minimal Encouragers
    • Restating and Paraphrasing to Gain Commitment
    Lesson 5
    Delivering Presentations that SELL
    • Features and Benefits Matched to Customer Need
    • Outlining your Unique Selling Proposition
    • The Burning Question that Every Customer Wants Answered

    Lesson 6
    Managing the Sale
    • Sales Psychology 101
    o Leading Representational Bias
    o Tie-Downs
    o Tag-Ons
    • Competing Without Competing on Price
    • Maintaining Your Professionalism
    Lesson 7
    Handling Objections
    • Common Types of Objections
    • Basic Strategies
    • Advanced Strategies
    Lesson 8
    Closing the Sale
    • Understanding when it's Time to Close
    • Powerful Closing Techniques
    • Things to Remember
    Lesson 9
    Following Up
    • Thank-you Notes
    • Resolving Customer Service Issues
    • Staying in Touch
    Lesson 10
    Setting Goals
    • The Importance of Sales Goals
    • Setting SMART Goals
    Lesson 11
    Managing your Data
    • Choosing a System that Works for you
    • Using Computerised Systems
    • Using Manual Systems
    Lesson 12
    Managing Your Pipeline
    • What is a Sales Pipeline
    • The Stages from Prospect to Customer
    • How to Determine Your Prospects Stage
    • We share our experiences

  • Pre-requisites
  • No pre-requisites needed for the audience of this course.

  • Audience
  • This Sales Training Course helps sharpen the skills of even experienced sales representatives, enabling them to take advantage of sales opportunities and aggressively expand the business.

  • Related Courses
  • Sales Skills Advanced
    Professional Sales Presentation

  • Value of Training
  • Training Hours
  • 24 Hours

scheduled date Location time No of days price  
40 Hours Apply To The Course